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EXCLUSIVE: Neobank First Boulevard launches next year to target Black America


First Boulevard – formerly known as Tenth Bank – is a Kansas-based digital bank for black Americans scheduled to launch early next year.

The CEO and co-founder Donald Hawkins tells FinTech futures about the name change process, fundraising and plans to launch in early 2021.

Hawkins notes that the name change came over a month ago after a brief market study.

The original name tenths is based on the book “The Talented Tenth”.

Hawkins …



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