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Leveling the banking playing field for the masses


Banked, Underbanked and Unbanked. Clear and self-explanatory labels, right? Well not exactly.

Banks need to recognize the different market segments between the bankless and the bank and stop making assumptions about what either group needs

Contrary to popular belief, banking doesn’t necessarily mean you aren’t underserved. Not having a bank account doesn’t mean not having access to financial services, and choosing not to use a bank can still mean that you have a bank account. As you can…



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